diff --git a/matrix_appservice_kakaotalk/formatter/from_matrix.py b/matrix_appservice_kakaotalk/formatter/from_matrix.py
index e023219..db04449 100644
--- a/matrix_appservice_kakaotalk/formatter/from_matrix.py
+++ b/matrix_appservice_kakaotalk/formatter/from_matrix.py
@@ -72,10 +72,14 @@ async def _get_id_from_mxid(mxid: UserID) -> Long | None:
 
 
 async def matrix_to_kakaotalk(
-    content: MessageEventContent, room_id: RoomID, log: TraceLogger, intent: IntentAPI
+    content: MessageEventContent,
+    room_id: RoomID,
+    log: TraceLogger,
+    intent: IntentAPI,
+    skip_reply: bool = False
 ) -> SendParams:
     # NOTE By design, this *throws* if user intent can't be matched (i.e. if a reply can't be created)
-    if content.relates_to.rel_type == RelationType.REPLY:
+    if content.relates_to.rel_type == RelationType.REPLY and not skip_reply:
         message = await DBMessage.get_by_mxid(content.relates_to.event_id, room_id)
         if not message:
             raise ValueError(
@@ -83,33 +87,29 @@ async def matrix_to_kakaotalk(
                 " to bridge text message reply metadata to KakaoTalk"
             )
         try:
-            mx_event = await intent.get_event(room_id, message.mxid)
+            src_event = await intent.get_event(room_id, message.mxid)
         except:
             log.exception(f"Failed to find Matrix event for reply target {message.mxid}")
             raise
-        kt_sender = await _get_id_from_mxid(mx_event.sender)
-        if kt_sender is None:
+        src_kt_sender = await _get_id_from_mxid(src_event.sender)
+        if src_kt_sender is None:
             raise ValueError(
-                f"Found no KakaoTalk user ID for reply target sender {mx_event.sender}"
+                f"Found no KakaoTalk user ID for reply target sender {src_event.sender}"
             )
         content.trim_reply_fallback()
+        src_converted = await matrix_to_kakaotalk(src_event.content, room_id, log, intent, skip_reply=True)
         reply_to = ReplyAttachment(
-            # TODO
-            #mentions=[],
-            # TODO What are reply URLs for?
-            #urls=[],
-            # TODO Set this for emoticon reply, but must first support those
+            # NOTE mentions will be merged into this later
+            # TODO Set this for emoticon reply, but must first support them
             attach_only=False,
             # TODO If replying with media works, must set type AND all attachment properties
             #      But then, the reply object must be an intersection of a ReplyAttachment and something else
             #attach_type=TO_MSGTYPE_MAP.get(content.msgtype),
             src_logId=message.ktid,
-            # TODO
-            src_mentions=[],
-            # TODO Check if source message needs to be formatted
-            src_message=mx_event.content.body,
-            src_type=TO_MSGTYPE_MAP[mx_event.content.msgtype],
-            src_userId=kt_sender,
+            src_mentions=src_converted.mentions or [],
+            src_message=src_converted.text,
+            src_type=TO_MSGTYPE_MAP[src_event.content.msgtype],
+            src_userId=src_kt_sender,
         )
     else:
         reply_to = None